Rolls-Royce Spectre, the British luxury carmaker’s first-ever electric vehicle, was launched in India on Saturday with a starting price of Rs 5.5 crore (ex-showroom). The Spectre marks Rolls-Royce’s entry into the emerging luxury EV segment in the country.
The Spectre is based on Rolls-Royce’s proprietary aluminum spaceframe architecture and is powered by a 430 kW dual motor set-up. The EV can accelerate from 0-100 km/h in 4.5 seconds and has an electronically limited top speed of 250 km/h. It offers up to 520 km of range on a full charge based on the WLTP cycle.
“The introduction of Spectre in India represents a seminal moment for our brand, our customers, and the luxury automotive industry,” said Martin Fritsches, President of Rolls-Royce Motor Cars Asia-Pacific. “This is the start of a bold new chapter for our marque, our extraordinary clients, and the luxury industry in one of the world’s most vibrant markets.”
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The Spectre comes loaded with ultra-luxury features like Starlight Doors, Bespoke Illuminated Fascia, and wood and leather interiors. It gets a digital OLED dashboard and is the first series production car in the world to have these displays.
“With the introduction of Spectre, we are setting new benchmarks in India not just for luxury EVs, but across segments and price points. It combines beautiful design, peerless luxury, effortless transition to EV, cutting-edge technology, and refined presence. We are excited to officially debut this pinnacle product in India, one of our highest potential markets globally,” added Fritsches.
The Spectre is based on a dedicated EV architecture from Rolls-Royce and has been engineered from the ground up as an all-electric vehicle. According to the company, extensive testing has been carried out to simulate more than 2.5 million km of real-world driving across some of the harshest conditions and terrains worldwide.
Quotes:
- “The Spectre is a symbol of our commitment to shaping the future of luxury mobility. It defines the way forward for Rolls-Royce Motor Cars and perfectly answers the needs and requirements of our discerning clients,” said Torsten Müller-Ötvös, CEO, of Rolls-Royce Motor Cars.
- “With the Spectre, we have not only delivered our brand’s first full EV, but also redefined electric luxury mobility. It opens up a completely new world for our customers while retaining the quality, refinement, and effortless performance that defines Rolls-Royce,” added Müller-Ötvös.
- “The Spectre is a masterpiece of proportions with an imposing presence unlike any other car in the world today. Its clean yet purposeful design signals our EV future,” said Marek Reichman, Chief Creative Officer, Rolls-Royce Motor Cars.
- “Our clients expect something magical from Rolls-Royce and Spectre delivers on that promise. It is my proudest achievement and leaves no doubt about our position as the leader in luxury mobility,” Reichman added.
Rolls-Royce is accepting orders for the Spectre in India; first deliveries are expected by the end of 2023. The company aims to have all Rolls-Royce products fully electric by 2030.
